Spirit Line: Conflict and Vulnerability in Storytelling
January 14, 2012 by Catherine Mullally
Filed under Storytelling
In ancient Navajo culture, custom held that weavers include an unmatched thread into each of their rugs. This contrasting color was designed to run from side to side all the way to the outside edge. With a practiced eye, authenticity can be spotted by this intentional flaw called the Spirit Line. The Navajo intended the Spirit Line to release energy trapped inside the rug, concluding the current... Read more »
Storytelling: Your Brand in Practice
January 9, 2012 by Catherine Mullally
Filed under Storytelling, Wisdom Practices
Tell me a fact and I’ll learn. Tell me a truth and I’ll believe.
But tell me a story and it will live in my heart forever.
Big brands have long understood the power of story to build loyal relationships with consumers. Think about companies like Apple, Starbucks and Fed-Ex. Most of us remember the character Tom Hanks played in “Cast Away”. After surviving both a plane crash and years... Read more »
Melting Down At Work?
May 16, 2011 by Catherine Mullally
Filed under Leadership
“It’s Always Personal” (Random House, March 2011), Anne Kreamer’s newest book gets to the heart of our emotional lives in the workplace. It’s a fascinating account of the tears and fears most of us struggle to suppress when we’re in the office. As a former corporate executive and someone who now coaches business leaders, I understand this landscape well. Kreamer has meticulously researched... Read more »
The Power of Storytelling
May 2, 2011 by Catherine Mullally and Whit Raymond
Filed under Leadership, Storytelling
For the last year, we have had the privilege of building and delivering a development program on storytelling that is reshaping the way sales leaders, their teams, and senior executives connect with one another. The program was conceived from the desire to tap the wisdom already in the firm. We used storytelling to unearth this buried treasure and within it, built a best practices model. Today, the... Read more »
GUSTAVO! Symphony in Leadership
January 22, 2011 by Catherine Mullally
Filed under Leadership
Last week I attended the LA Philharmonic www.laphil.com and experienced first hand the energy and passion of Gustavo, their new conductor. The music was Mahler’s 9th Symphony, an intense piece written in the early 1900’s. Mahler died shortly after he finished it and in fact, never heard the symphony performed. I think he would have been proud. The music was stunningly powerful, with nearly... Read more »
